On an overcast, humid summers day we gathered at home to shoot the campaign for our Autumn/ Winter 2020 range, Flourish Part 2.
What seemed an insurmountable task – purely because it was 30 degrees outside – soon turned into a dream shoot. As midday struck and the shoot began, the clouds opened and broke the humidity with a wild thunderstorm, complete with thunder and lightning.
The thunderstorm brought with it the cosiest atmosphere, coffees and tees were poured, cardigans and jumpers were shouldered on and we were ready to go.
With t-shirts proclaiming kindness and happiness, it was super important to us that we featured sisterhood, human bonds and friendship. So we gathered a group of close friends together and let them do their thing, and we really think you can feel their warmth through the photos.
Flourish Part 2, just like it’s children’s counterpart, is very close to our hearts. Full of warm wishes, comfort and cosiness, and somewhat 70’s vibes - we hope you love her as much as we do.
All our love,
Miann & Co.